Nashua which is South Africas leading business solutions provider announced their groundbreaking partnership with the Currie Cup for the next three years as one of the main sponsors.
Grit Sports spoke to Nashua CEO, Mark Taylor, who expressed his delight at having concluded the deal to partner with the Currie Cup. This would provide Nashua with an opportunity to advance and widen their rugby development initiatives through their sponsorship of the Currie Cup.
Nashua boasts incredible development pedigree within South Africa stretching over 40 years, most notedly in recent years their high-level initiatives such as The Art of Bowling which seeks to identify bowling talent in schools across the northern regions of South Africa.
However, the most impressive element of the contribution to sport by Nashua is perhaps understated and that is the work they do below the radar through their franchisees and affiliates. The work they do at schools throughout the country coaching and developing talent through the Nashua ultimate skills initiative.
Such initiatives like the one lead by former Springbok Gcobani Bobo go unnoticed and are a prime example how Nashua are all about development and are willing and eager to step up to the plate when it comes to rugby development.
Nashua CEO, Mark Taylor, reaffirmed this view when he said: “Nashua has always been a keen supporter of local sporting talent.” It is clear with players like Nashua coming on board and driving the development initiative, the future rugby looks certainly bright.
The Currie Cup starts on the first week of August when the Golden Lions, will fight for the defense of their title.
Mncedi Mabona for Grit Sports